Enterprise resource planning (ERP) is a software used by organization to manage and integrate their businesses activities / processes needed.
Ecommerce ERP following below features
- Catalog Mgt
- Inventory Mgt
- Warehouse and distribution network Mgt
- Supply Chain Mgt
- Sales Mgt
- Marketing Mgt
- Human Resources (employees and recruitment processes) Mgt
- Company Accounting Mgt
- Customer Relationship Management
- Improved Customer Service
- High level of Ecommerce Cloud & Data Security
- Standardize Modern Ecommerce Business
- Big Data and Business Performance analytics
Example of ERP
Oracle ERP, SAP HANA, Oracle Netsuite, Microsoft Dynamics etc,
PIM [Product Information Management]:: It fetch catalog data from ERP & updates catalog data entity as Price, SKUs (Stock Keeping Units), images Category, Products Brand etc. & distributed / connected
with different sales channel Website, App [Andriod, IOS], Physical Store, for example [ Amazon, Flipkart, WalMart, Alibaba, AliExpress, etc. like marketplaces ]
PIM, following below features.
- Integration of Product Information Management is completely automatized
- Integration of easy management of related product content
- Integration of connects to other systems in a unidirectional and bi-directional manner
- Integration of straight access to digital and printed catalog design applications
- Integration of uses multiple file-formats for specific data export
- Integration of automated connection with Amazon, AliExpress Walmart, etc. like marketplaces
- Integration of automated connection with Shopify, Magento, BigCommerce, etc. which are the best and giant eCommerce platforms
- Integration of enables creation of instant catalogs using a public or private access
- Integration of language translation of product information
- Integration of analysis and shooting of errors and omissions in data quality
Do Not Mistake following below things of PIM
- PIM is never as inventory manager
- PIM is never as CRM
- PIM is never as Data Feed Manager [DFM]
Why Require PIM
while , You have a large Catalog Mgt System that combines information from multiple Catalog Resources & need to sell on Multiple Sales Channels [Website, App [Andriod, IOS], Physical Store], in that case require centralized system [PIM]
Example of PIM as Akeneo, Salsify, Pimcore, Fabric etc.
Relationship between ERP & PIM::
